About us

 

How Machado got to here...

After studying Natural Science, Irish Entreprenuer Síle Headen gained a keen interest and passion about natural cosmetics and sustainable ingredients. Although her work was mainly based in Microbiology laboratories, Síle constantly researched the natural product marketplace to keep an eye on trends. She first produced bespoke luxury soap in 2009 using Organic Rapeseed Oil from Co. Kilkenny in Ireland which was sold exclusively (and sold out!) at the National Craft and Design Christmas Fairs in Cork and Dublin. 

She has completed many Cosmetic science courses in Ireland, Scotland and in London under the formulator who produced bespoke cosmetics for Ms. Elizabeth Taylor. Síle has also ran workshops on natural cosmetics. She has worked in consultancy and formulation for natural female cosmetics start-ups. After attending a cosmetic trade show in Hamburg Síle noticed a need for good quality natural men's products....so she began focusing on men's skin/beard care and thus Machado was born! 

An avid volunteer helping many charities and social causes including completing a 13,000ft Parachute jump in 2016 which raised over €5,000 for Laois Hospice . She has a great love of horses and when not in the Lab she can be found at the stables or at the racecourse. Síle was raised in a Family run Public House in rural Ireland which is still going strong after 29 years trading. This lovely Lady (self-declared) is one seriously bubbly human being. She has no beard as of yet and has no plans of growing one until she is 102.

João Machado is the Creative Director who hails from Sunny Portugal. He has the last word over all the designs and features. He has a beautiful handsome beard which gives him a great advantage and magical power above the rest of us. We also robbed his second name for the business as Machado means 'axe' in Portuguese and is quite a manly name! João also has a science background and worked as a Pharmacist for the past 4 years managing branches in the UK. The Organic Olive Oil used in the products is from Alentejo, Portugal. As creative Director João  helped envisage and drive the design concept from pen and paper right through to the finished products. The process has been carefully planned over many months to ensure the final products are superior quality. Working together in the project and as partners both João and Síle are quite pleased about the final results. Occasionally João is equally as happy as when he won that one time he bet Síle in golf! Although João has a fearsome beard he is also afraid of mice. Consistent hard work and dedication has created a beautiful brand with high quality affordable products which will no doubt prosper nicely into the men's grooming niche that Machado has identified. Síle was awarded the 'Innovative Business Award' in the 2019 National Enterprise Awards in Laois and has been since interviewed by various papers and radio.

Machado Men's Grooming is also working towards having our products researched in Clinical trials to determine the emotional and well-being benefits of regular grooming for men using Natural Products. Our Customers are - as always - important to us and we want to provide the best and most highly effective men's grooming products keeping in mind good value for your costs.

Check us out in the media:

The Sunday Times Christmas Gift Guide 2018

Hot Press Christmas Gift Guide 2018

https://www.agriland.ie/farming-news/rural-entrepreneur-brushes-up-on-male-grooming/

https://www.irishexaminer.com/breakingnews/business/beard-care-startup-plugs-the-gap-in-mens-skincare

 

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